Blog

Research & playbooks for AI-era SEO

We publish what’s working for in-house teams: how AI answers cite sources, how competitor claims spread, and what to ship to win more “recommended tools” queries.

Featured topics

Once the CMS is connected, this route will serve the latest posts automatically. For now, here are the themes we cover and what you’ll learn.

AI citations & source selection

How answers choose sources, how citations drift, and how to improve your odds.

Competitor mention strategies

What claims and page patterns dominate best-of and alternatives queries.

Shipping systems

Briefs, templates, and review workflows that help teams publish consistently.

What you can expect

Practical

Tactics you can run next sprint.

Opinionated

Clear “what matters” framing.

Measurable

How to tie changes to conversions.